Wednesday, March 24, 2010

Videos!

Find something you love and do it, dont waste time.

and here I am writing an blog on analytics...



And then look at this! the channels are merging - TV is not dead and it wont be for a long time yet but look at this practical example of merging the TV and online channel together!


This came from here but obviously somewhere else originally

And here's another, the great Douglas Adams giving a wonderful talk on conservationism from TED

Sunday, March 21, 2010

Someone actually complimenting the Midlands...

Great blog post from Rory Sutherland about the new book from John Kay, both of who produce blogs I regularly read.

Being a west midland-er, I can only take this as a complement even if its not really based in any kind of facts.

Much better than the usual "brummies are boring" approach.

ps. the wolves were very unlucky not to beat the Villa this weekend but if you're not a midlander, you probably dont care either way...

Wednesday, March 03, 2010

Since when does RollingStone magazine do such good political journalism?

Take a look at these articles.

If these dont make you rant nothing will.

Wall Street is a mess
No really, its a BIG mess
Oh yeah, did no one explain? Its our mess
And who's sorting it out?

I know the stock market crash was "ages" ago and many books and articles have been written but these are pretty brutal and well written.

I think they ignore that through the ups and downs of the economy there are bound to be some winners and losers and given its the financial services industry we shouldn't really be shocked they have ties with upper government. Any bank coming out of this recent mess in any great shape could easily be painted as an evil monster, but still, the articles hardly suggest the game is fair does it?

Tuesday, March 02, 2010

Rebranding this blog

I'm rebranding.

I decided to change the name of this blog.

With the blog I initially wanted to get all my experiences down on electronic paper, so as new analytics and business software came out, I'd be able to say "been doing that for years" and that that would somehow grant me respect in the community and put me in a better position when job seeking in some future time. It was full of positivity with the hope of passing on some of the data mining experience I've had across many business, verticals and channels to other people.

Thing is I can write a lot about analytics, particular on the online channel but I really dont think anyones particularly interested in my take on things (which is mildly anti-establishment), and even if they were I dont do it often enough to maintain an audience.

Ok so I dont have an audience and am not actively marketing this blog, but seriously, the average person is not interested in how or why high end analytics or number crunching might help them in the online channel. The high end industry guru's are usually pretty useless and everything other than self promotion (IMO) and probably wouldn't like someone like myself contradicting the lovely little niches they've carved for themselves that provide them a living (and everyone's got to make a living, right?).

Basically, nothing I say is really about building a network or gathering an inane set of followers.

So this is it, the "Analytic Rant".

Because that it what it usually is.

I'll leave "Analytic" in the title but its really about any use of numbers in amazing or cretinous way. I'd like to make the blog bigger than "Analytics", talking more about how I see business as a whole and how analytics fits in. What I find I'm strong in is positioning how analytics can really work (or not as the case may be) in a business world where the vogue is to capture more and more data and numbers just becuase business media and software companies convince companies they ought to.

I've got to include "Rant" is in there becuase that's what I do. I rant. I write to rant. I rant to blow off some steam and thats about it. Even when I'm passionate about something I rant, usually becuase I'm amazed that the thing I like isn't more widespread that it is already - but on the whole, its the pretentious dumbasses out there than get me down and lead me to writing the very occasional post.

So thats it. A change in name, rebranding if you will.

I dont think thats going to be a problem.

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